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The Tipping Point: How Little Things Can Make a Big Difference [Secure]
by Malcolm Gladwell
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Why did crime in New York drop so suddenly in the mid-90s? How does an unknown novelist end up a bestselling author? Why is teenage smoking out of control, when everyone knows smoking kills? What makes TV shows like Sesame Street so good at teaching kids how to read? Why did Paul Revere succeed with his famous warning? In this brilliant and groundbreaking book, New Yorker writer Malcolm Gladwell looks at why major changes in our society so often happen suddenly and unexpectedly. Ideas, behavior,... more info>> (Published: 2006)
Category: Business
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27 Reader Ratings:
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2
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The 22 Immutable Laws of Branding: How to Build a Product or Service into a World-Class Brand [Secure]
by Al Ries, Laura Ries
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This marketing classic has been expanded to include new commentary, new illustrations, and a bonus book: The 11 Immutable Laws of Internet Branding. Smart and accessible, The 22 Immutable Laws of Branding is the definitive text on branding, pairing anecdotes about some of the best brands in the world, like Rolex, Volvo, and Heineken, with the signature savvy of marketing gurus Al and Laura Ries. Combining The 22 Immutable Laws of Branding and The 11 Immutable Laws of Internet Branding, this book... more info>> (Published: 2002)
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24 Days: How Two Wall Street Journal Reporters Uncovered the Lies that Destroyed Faith in Corporate America [Secure]
by Rebecca Smith, John R. Emshwiller
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This is the story of Rebecca Smith and John R. Emshwiller, the two reporters who led the Wall Street Journal's reporting on Enron and uncovered the unorthodox partnerships at the heart of the scandal through skill, luck, and relentless determination. It all started in August 2001 when Emshwiller was assigned to write a supposedly simple article on the unexpected resignation of Enron CEO Jeff Skilling. During his research, Emshwiller uncovered a buried reference to an off-balance-sheet partnershi... more info>> (Published: 2007)
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Never Eat Alone and Other Secrets to Success, One Relationship at a Time [Secure]
by Keith Ferrazzi, Tahi Raz
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Do you want to get ahead in life? Climb the ladder to personal success? The secret, master networker Keith Ferrazzi claims, is in reaching out to other people. As Ferrazzi discovered early in life, what distinguishes highly successful people from everyone else is the way they use the power of relationships--so that everyone wins. In Never Eat Alone, Ferrazzi lays out the specific steps--and inner mindset--he uses to reach out to connect with the thousands of colleagues, friends, and associates o... more info>>
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Sway: The Irresistible Pull of Irrational Behavior [Secure]
by Ori Brafman
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A fascinating journey into the hidden psychological influences that derail our decision-making, Sway will change the way you think about the way you think. Why is it so difficult to sell a plummeting stock or end a doomed relationship? Why do we listen to advice just because it came from someone "important?" Why are we more likely to fall in love when there's danger involved? In Sway, renowned organizational thinker Ori Brafman and his brother, psychologist Rom Brafman, answer all these question... more info>>
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The Answer: Grow Any Business, Achieve Financial Freedom, and Live an Extraordinary Life [Secure]
by John Assaraf
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A key team member behind The Secret and his business partner offer the specific tools and mental strategies to help readers leap ahead in any career or business venture and achieve major financial success.In this visionary work, New York Times bestselling author John Assaraf and business guru Murray Smith reinvent the business book for the twenty-first century. Two of the most successful entrepreneurs in the world, they combine forces to bring their special insights and techniques together in a ... more info>>
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7
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The Power of Less: The Fine Art of Limiting Yourself to the Essential ... in Business and in Life [Secure]
by Leo Babauta
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The Power of Less is a blueprint for taking our lives back from the clutter, noise, and unnecessary work that fills a modern day. Babauta lays out simple, concise steps for growth through increased productivity and teaches readers the art of living simply. He encourages the reader to place limits on themselves, his tips include:--Focus only on the three most essential projects on your plate--Limit yourself to one large goal at a time--Keep your emails to just five sentences. Babauta's lessons en... more info>>
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The Time Management Pocketbook
by Ian Fleming
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One of our most popular titles, now in its 4th edition. Effective use of time is not just about using your diary better; it calls for many management skills: objective setting, decision-making, problem-solving, managing relationships, effective communications, handling paperwork, etc. The author addresses each of these skills areas within the context of a time management model. (Published: 1997)
Words: 10690 - Reading Time: 30-42 min.
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18 Reader Ratings:
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9
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Ugly Americans: The True Story of the Ivy League Cowboys Who Raided the Asian Markets for Millions [Secure]
by Ben Mezrich
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Ben Mezrich, author of the New York Times bestseller Bringing Down the House, returns with an astonishing story of Ivy League hedge-fund cowboys, high stakes, and the Asian underworld. John Malcolm was the ultimate gunslinger in the Wild East, prepared to take on any level of risk in making mind-boggling sums of money. He and his friends were hedge-fund cowboys, living life on the adrenaline-, sex-, and drugs-fueled edge--kids running billion-dollar portfolios, trading information in the back ro... more info>>
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What Would Google Do? [Secure]
by Jeff Jarvis
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A bold and vital book that asks and answers the most urgent question of today: What Would Google Do? In a book that's one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse-engineers Google--the fastest-growing company in history--to discover forty clear and straightforward rules to manage and live by. At the same time, he illuminates the new worldview of the internet generation: how it challe... more info>>
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11
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Breaking the Bamboo Ceiling: Career Strategies for Asians [Secure]
by Jane Hyun
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The Myth.... The popular media often portrays Asian Americans as highly educated and successful individuals--the "Model Minority." The Reality.... As the ethnic minority with the largest percentage of college graduates, many Asian Americans do enter the professional workforce. However, many of them seem to stall in their careers and never make it to the corner offices. The Solution.... Leading executive coach Jane Hyun explores how traditional Asian values can be at odds with Western corporate c... more info>>
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Escape from Corporate America: A Practical Guide to Creating the Career of Your Dreams [Secure]
by Pamela Skillings
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Does your corporate career leave you stressed out, burned out, or just plain bummed out? You're not alone. The good news is that there's a way out--and you're holding it. Written by career expert and corporate escapee Pamela Skillings, Escape from Corporate America inspires the cubicle-bound and the corner-office-cornered to break free and create the career of their dreams--without going broke. With no-nonsense advice and unflagging humor, Skillings shows you how to; assess your job's "suck" fac... more info>>
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Execution: The Discipline of Getting Things Done [Secure]
by Larry Bossidy, Ram Charan
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The Discipline of Getting Things DoneThe book that shows how to get the job done and deliver results . . . whether you're running an entire company or in your first management job Larry Bossidy is one of the world's most acclaimed CEOs, a man with few peers who has a track record for delivering results. Ram Charan is a legendary advisor to senior executives and boards of directors, a man with unparalleled insight into why some companies are successful and others are not. Together they've pooled ... more info>> (Published: 2002)
Words: 100000 - Reading Time: 285-400 min.
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19 Reader Ratings:
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14
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Having It All: Achieving Your Life's Goals and Dreams [Secure]
by John Assaraf
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No matter what you want in your life, Having It All will take you from where you are to where you want to be. Entrepreneur John Assaraf started with nothing and went on to create a multimillion-dollar empire and achieve the life of his dreams, earning himself the nickname "The Street Kid." Now he shares the best of what he's learned so you, too, can create the life of your dreams. Having It All contains practical exercises and powerful lessons to help you achieve greater happiness and long-lasti... more info>>
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15
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I Hate People!: Kick Loose from the Overbearing and Underhanded Jerks at Work and Get What You Want Out of Your Job [Secure]
by Jonathan Littman
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Face it, whether your company has 10 employees or 10,000, you must grapple with people you can't stand in the office. Luckily Jonathan Littman and Marc Hershon have written I HATE PEOPLE!, a smart, counter-intuitive, and irreverent turn on the classic workplace self-help book that will show you how to identify the Ten Least Wanted--the people you hate--while revealing the strategies to neutralize them. Learn to fly right by the "Stop Sign" (nay-sayer) and rise above the pronouncements of the "Kn... more info>>
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Innovation and Entrepreneurship: Practice and Principles [Secure]
by Peter F. Drucker
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The first book to present innovation and entrepreneurship as purposeful and systematic discipline which explains and analyzes the challenges and opportunities of America's new entrepreneurial economy. A superbly practical book that explains what established businesses, public survey institutions, and new yentures have to know, have to learn, and have to do in today's economy and marketplace. (Published: 2002)
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Instinct: Tapping Your Entrepreneurial DNA to Achieve Your Business Goals [Secure]
by Thomas L. Harrison
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The first book to combine business management and scientific studies shows how the personality traits of successful entrepreneurs may be inherited--and what you can do to make the jump from employee to entrepreneur.What exactly does it mean to be a -born leader? Are some people naturally endowed with characteristics that lead to success? Could success be the result of something in our DNA? INSTINCT explores the radical new concept that business success is based on cell biology, evolution, and ge... more info>>
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18
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Integrity: The Courage to Meet the Demands of Reality [Secure]
by Dr. Henry Cloud
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Integrity. It is more than simple honesty. It's the key to success. A person with integrity has the--often rare--ability to pull everything together, to make it all happen no matter how challenging the circumstances. Drawing on experiences from his work with Fortune 500 companies, nonprofits, and individual leaders, Dr. Henry Cloud, a clinical psychologist and nationally syndicated radio host, shows how our character can keep us from achieving all we want to (or could) be. In Integrity, Dr. Clou... more info>> (Published: 2006)
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It's All Politics: Winning in a World Where Hard Work and Talent Aren't Enough [Secure]
by Kathleen Kelly Reardon, Ph.D.
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Like business in general, politics is not a spectator sport. You cannot afford to be apolitical at work if you have any aspirations for advancement. The only way to avoid politics is to avoid people--by finding an out-of-the-way corner where you can do your job. Of course, it's the same job you'll likely be doing for the rest of your career. In any job, when you reach a certain level of technical competence, politics is what makes all the difference with regard to success. At that point, it is i... more info>>
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Make the Impossible Possible: One Man's Crusade to Inspire Others to Dream Bigger and Achieve the Extraordinary [Secure]
by Bill Strickland
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"Success is the point where your most authentic talents, passion, values, and experiences intersect with the chance to contribute to some greater good."--Bill Strickland. According to MacArthur Fellowship "genius" award winner Bill Strickland, a successful life is not something you simply pursue, it is something that you create, moment by moment. It is a realization Strickland first came to when, as a poor kid growing up in a rough neighborhood of Pittsburgh, he encountered a high school ceramic... more info>>
Category: Business
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Monday Morning Mentoring: Ten Lessons to Guide You Up the Ladder [Secure]
by David Cottrell
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Everyone who wants a fulfilling career needs a mentor--someone who has seen it all before, someone who can share hard-won experiences and teach valuable lessons. In this expanded and enhanced version of his best-selling book, Monday Morning Leadership, David Cottrell packs all of the wisdom of his wide-ranging business experience into this inspirational story. Cottrell introduces us to Jeff, a successful corporate manager who has hit a major wall. Jeff has been leading his team, quarter after qu... more info>>
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Quiet Leadership [Secure]
by David Rock
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Improving the performance of your employees involves one of the hardest challenges in the known universe: changing the way they think. In constant demand as a coach, speaker, and consultant to companies around the world, David Rock has proven that the secret to leading people (and living and working with them) is found in the space between their ears. "If people are being paid to think," he writes, "isn't it time the business world found out what the thing doing the work, the brain, is all about... more info>>
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The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! [Secure]
by Al Ries
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Calling upon their forty-plus years of marketing expertise, Ries and Trout, the best-selling authors of Positioning, Marketing Warfare, and Bottom-Up Marketing, have identified the definitive rules that govern the world of marketing. Combining a wide-ranging historical overview with a keen eye toward the future, the authors have brought to light 22 superlative tools and innovative techniques for the international marketplace. The real-life examples, commonsense suggestions, and killer instincts ... more info>> (Published: 2002)
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The 80/20 Principle: The Secret to Achieving More with Less [Secure]
by Richard Koch
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How anyone can be more effective with less effort by learning how to identify and leverage the 80/20 principle--the well-known, unpublicized secret that 80 percent of all our results in business and in life stem from a mere 20 percent of our efforts. The 80/20 principle is one of the great secrets of highly effective people and organizations. Did you know, for example, that 20 percent of customers account for 80 percent of revenues? That 20 percent of our time accounts for 80 percent of the work... more info>>
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25
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The Black Swan: The Impact of the Highly Improbable [Secure]
by Nassim Nicholas Taleb
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A black swan is a highly improbable event with three principal characteristics: It is unpredictable; it carries a massive impact; and, after the fact, we concoct an explanation that makes it appear less random, and more predictable, than it was. The astonishing success of Google was a black swan; so was 9/11. For Nassim Nicholas Taleb, black swans underlie almost everything about our world, from the rise of religions to events in our own personal lives. Why do we not acknowledge the phenomenon o... more info>>
Category: Business
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![Short [10690 words]](/images/short.gif "Short [10690 words]")
![Long [90000 words]](/images/long.gif "Long [90000 words]")
